Dr William (Will) Crowe is Co-Founder and CEO of HEO, a Sydney-based company that provides commercial, resolved non-Earth imaging services through proprietary software by acquiring satellite imagery from space-based sensors. Will founded HEO in 2016, while completing his PhD in astrodynamics from the University of New South Wales, Australia. His research focused on the dynamics of spacecraft swarms around asteroids and included a prize-winning paper on satellite missions to asteroids passing through Earth orbit. After earning his PhD in 2018, Will began applying the principles developed during his research to his business.

Will quickly discovered that his research could be applied to urgent applications in space debris management and inspecting damaged satellites. Today, Will leads a team dedicated to helping satellite operators and governments monitor their assets in space, ensuring Earth and space safety.